3月5日，郎酒股份总司理汪博炜受邀出席第45届寰宇告白大会中国品牌盛典。在盛典现场杭州餐饮神秘顾客，汪博炜总司理以中英双语的款式，围绕中国「郎」字故事、郎酒的传承与革命、信守与变革、青花郎「7+20」的时辰价值，向海表里品牌代表、众人学者进行眷注共享，更诚挚但愿郎酒看成中国白酒品牌代表，能与威士忌、白兰地等其它烈酒品类，一同服务全寰宇耗尽者好意思好生涯。

汪博炜的「郎故事」，将中国传统文化代表之一的白酒，以流利的双语抒发展目下海外舞台，不仅将中国的「经典、传统」与寰宇的「前锋、当代」无缝接轨，更展现了新一代郎酒东说念主面向将来，走向寰宇的时期平缓与自信。

以下为演讲全文（选录）：

尊敬的诸位客东说念主，女士们，先生们：

看成郎酒的总司理，今天我终点庆幸能与华为、飞鹤、恒源祥等宽敞优秀中国品牌一皆来到槟城，见证寰宇告白节的盛典，见证品牌的力量。

Dear Ladies and Gentlemen，Good evening. As the CEO of LANG JIU， it is my honor today to join HUAWEI， FEIHE， HENGYUANXIANG and many other great Chinese brands here， at Penang， in attending this inspiring award ceremony， witnessing the power of brands.

郎酒是一个中国白酒品牌。「郎」字在中中文化中，具有终点好意思好的寓意。「郎」字等于「男东说念主」，「好男东说念主」。母亲亲切地叫她的女儿「儿郎」，「郎」；妻子亲切地称号她的丈夫「郎君」，是「郎」；男东说念主走上宦途，为官造福一方庶民，官拜「侍郎」「中郎将」，仍是「郎」。是以「郎」是一个千里淀中中文化的好意思好品牌。咱们这一代东说念主有热烈的时期职守与责任，去把「郎」这个品牌越作念越好，面向将来，走向寰宇。

LANG JIU is a Chinese liquor brand. The character「郎」in Chinese culture carries a very positive connotation. 「郎」is equivalent to「man」， a 「good man」. A mother or a wife will call her son or husband 「LANG」 as a term of endearment. When ordinary men rise through the ranks to become officers or governors， we will call them 「LANG」 as a term of respect. The character 「LANG」has countless good meanings that it is our company’s responsibility and mission to make our brand 「LANG」 an embodiment of these good meanings. We will work hard to build up our 「LANG」，替补席 so it will be ready to face the challenges of the future， in a global market.

白酒是一个传统得不可再传统的产业。咱们郎酒这家企业，却一直在传承中守正革命。咱们传承的是千年工艺，是工匠精神，是时辰的价值。同期，咱们络续革命。咱们最初用寰宇的目光来看待白酒，以面向将来的精神来带领管事，咱们要让传统的中国白酒走向当代化，愈加前锋，最终走向寰宇。

Baijiu is a very traditional industry. Our company， LANG， has always been upholding traditions while innovating. We inherited traditional craftsmanship， the spirits of artisans， and the value of time. At the same time， we continuously innovate. We take on a global perspective and guide our works with a forward-looking approach. We aim to modernize traditional Chinese Baijiu， making it more fashionable and ultimately taking it to the world.

具体来说，一座郎酒庄园是郎酒东说念主最大的革命。郎酒，缔造起了寰宇上第一座白酒酒庄，亦然寰宇上惟逐一座「大而好意思」的白酒酒庄。这座庄园占地10浅显公里。那儿充满了白酒艺术，神秘顾客公司建筑艺术、体裁艺术、陶瓷艺术以过头它跨界的艺术，这些艺术和郎酒的品牌故事牢牢交汇在一皆。这等于郎酒的匠心创始——郎酒庄园。

Langjiu Estate is the greatest innovation of our people. Langjiu has established the world's first baijiu estate， and it is also the only 「grand and beautiful」liquor estate in the world. Langjiu estate covers an area of 10 square kilometers. It is filled with art of liquor， art of architecture， art of literature， art of ceramic， etc.， all interwoven with the brand story of LANG. Langjiu Estate is without a doubt the manifestation of our innovation.

今晚，咱们诸位嘉宾品鉴的是郎酒旗舰家具——青花郎。它是7年的主体基酒，和20年的陈大哥酒经心勾调而成。时辰的价值尽在这杯酒中。提到白酒，在座的诸位许多都会联念念到进口时额外卓绝的香气。而咱们青花郎，酒体具有丰富的档次，更多本性在中后段，后味十分甘醇，试吃额外悠长。这是独到的郎酒滋味。

Tonight， the flagship product we all will be tasting is LANG JIU’s Qing Hua Lang. It is made with a base liquor aged for 7 years and blended with 20-year aged liquor. The value of time is contained in every glass we taste. People often think of Chinese Baijiu as having a particularly fragrant aroma up front， with the aroma very prominent in the beginning. Our Qing Hua Lang， on the other hand， stands out with flavor hitting towards mid-late stage， leaving a lingering mellow yet fragrant aftertaste. You can taste the richness and complexity of the liquor， with its smooth long finish. This is the unique flavor of LANG.

今天授奖（注：指45届寰宇告白大会中国品牌盛典）的主题是「中国品牌 传递正能量 让寰宇更好意思好」。在槟城，咱们看到中国和马来西亚越来越频频的经济文化相似行动。在这些相似行动中，白酒等于贯串物。不管是考究的商务相似，仍是民间的文化相似，咱们都需要通过白酒送去一份礼节，一份尊重，一份祝愿。跟随一带一齐的程度，中国和全亚洲，全寰宇都会有更多的相似，更深的贯串。咱们但愿郎酒或者跟随更多的跨区域，跨国度，跨民族间的相似，为他们送去祝愿。咱们但愿郎酒或者融入全寰宇更多耗尽者的好意思好生涯。咱们但愿郎酒，看成白酒品类的一员，或者加入威士忌、白兰地的宽敞品牌，一皆面向将来，走向寰宇。

The theme of today's awards ceremony is 「Chinese Brands Transmit Positive Energy to Make the World a Better Place. 」 In Penang， increasingly frequent economic and cultural exchanges are taking place between China and Malaysia. Baijiu serves as a connector in these exchanges. Whether it is formal business exchanges or informal cultural exchanges， we need baijiu to convey etiquette， respect， and blessings. With the progress of the Belt and Road Initiative， countries all over the world will experience more exchanges and deeper connections with each other. We hope that LANG JIU can be part of this cross-regional， cross-national， and cross-ethnic exchanges and enjoyed by consumers worldwide. We hope that LANG JIU， a brand of the baijiu category， can join the ranks of whisky and brandy brands in embarking on a global journey.

我念念，这些等于郎酒看成一个中国品牌，能让寰宇更好意思好而传递的少许点正能量。

I believe these are the bits of positive energy that LANG， as a Chinese brand， transmits to make the world a better place.

1、了解服务过程的真实状况，并对酒店软硬件的每个环节进行客观评价，发现其中存在的问题，并加以改进，达到提升酒店服务质量的目标；

深圳大宋咨询有限公司神秘顾客调查主要应用于服务行业和消费品购买行为的深入调查中，如餐饮、汽车、金融、酒店以及家电行业等，采用观察和模拟消费者行为及语言沟通的方式来进行现场服务质量检查好竞争中同类产品情况对比调查等。

谢谢！

Thank you.杭州餐饮神秘顾客